AD, Thought Leader Liaison
Full Job Description
For six decades, we’ve been working to advance cardiovascular health by transforming the standard of care and bringing innovation to areas of high unmet need. CVD is the #1 cause of death worldwide. In fact, CVD is responsible for more deaths than all cancers combined. And after a decade of decline, the number of deaths is on the rise again. Evidence suggests the pandemic led to the worsening of CV outcomes.
This burden is likely to increase and overwhelm society if we do not make significant changes to curtail the rising incidence. ASCVD accounts for 85% of CVD deaths and addressing key risk factors – such as elevated LDL-C and Lp(a) – can reduce the risk of heart attack and stroke.
The Associate Director, Thought Leader Liaison (TLL) Mid-Atlantic geography is a remote field-based role that covers the following, but not limited to: NJ, Philadelphia, and Baltimore, MD. The individual must live within the geography and must be near major metropolitan airport; Travel, as required, and potentially on short notice.
The Thought Leader Liaison (TLL) is a customer-facing role within Marketing responsible for engaging and building productive relationships with Thought Leaders, other key influencers, and associated organizations/institutions within the CV therapeutic area(s). This responsibility includes - curating advocacy and support, contributing to HCP education delivery and effectiveness, and gathering and sharing insights from the Thought Leader community within their assigned geographic area.
The TLL will curate advocacy for their respective brand(s), and/or the organization 1) through personal engagements using approved material, 2) by compliantly coordinating and facilitating engagements/activities between their thought leaders and their cross-functional partners (eg. Marketing, Peer education, Medical Affairs, etc.), and 3) by serving as a key point of contact between their thought leaders and the organization. The TLL is responsible for educating and aligning the Thought Leaders to our Strategic Imperatives. They are accountable for pulling through Brand Initiatives with the Thought Leaders.
In partnership with the Education Delivery Team and Medical Affairs, the TLL will contribute to HCP education by speaker nomination and readiness given their knowledge and relationships with their thought leaders. The TLL will also serve as moderator/faculty for educational activities (eg. Peer Exchange). The TLL will contribute to the identification and execution of educational activities/opportunities (eg. Product Theaters).
Given their exposure to the Thought Leader community, the TLL will seek and gather observations and insights from their thought leaders and triage them to the appropriate function within the organization to further inform commercial strategy, tactics and decisions.
The TLL will also have responsibility for liaison and coordination of national/regional conferences, state society meetings and patient advocacy events (as appropriate). The TLL will align across the Novartis organization to coordinate thought leader interactions and deliver a cohesive customer experience during these events.
Your responsibilities will include, but are not limited to:
- Advocacy Development
o Identify thought leader community (eg. within specialty, within therapeutic area, within emerging thought leaders, etc.) in geographic area of responsibility; collaborate with Medical Affairs to ensure alignment on community
o Collaborate with cross-functional partners to define, design, and implement advocacy development plan to curate stronger advocacy for the brand(s), therapeutic area and/or organization; implement metrics to measure evolution of advocacy among TL community
- Insight Gathering
o Utilize insights, engagements, materials and activities to capture input/feedback from TL community and market
o Translate input/feedback into insights to inform commercial strategy, tactics and decisions
- Educational Effectiveness
o Collaborate with key stakeholders (Education Delivery, Marketing Strategy, Sales Leadership, Medical Affairs, Compliance, etc.) on HCP educational programs including speaker nomination, speaker training, speaker utilization, program scheduling, best practice sharing, budget management (as required)
o Contribute to content development by providing customer insight and perspective, increasing program impact & relevance
- Conventions and Congresses
o Collaborate and coordinate with key stakeholders (Congress Strategy, Marketing Strategy, Sales Leadership, Medical Affairs, etc.) to develop Thought Leader engagement plan (eg. schedule, assignments, biographies, objectives, etc.) with NVS leadership for assigned congresses
o Participate (as assigned) on congress steering committee; provide input and insight into educational (eg. Product theaters) and commercial activities and opportunities (eg. WIN, etc.)
This position can be based remotely within the geography of NJ, Philadelphia, and Baltimore, MD (there may be some restrictions based on legal entity). Please note that this role would not provide relocation as a result. The expectation of working hours and travel (domestic and/or international) will be defined by the hiring manager. This position will require 80% travel.
The pay range for this position at commencement of employment is expected to be between $158,400 and $237,600/year; however, while salary ranges are effective from 1/1/23 through 12/31/23, fluctuations in the job market may necessitate adjustments to pay ranges during this period. Further, final pay determinations will depend on various factors, including, but not limited to geographical location, experience level, knowledge, skills and abilities. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.
EEO Statement
The Novartis Group of Companies are Equal Opportunity Employers and take pride in maintaining a diverse environment. We do not discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, marital or veteran status, disability, or any other legally protected status. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates bold innovation through collaboration and empowers our people to unleash their full potential.
Minimum requirements
What You’ll Bring to the Role:
Education: Bachelor’s degree in related field, MBA or Advanced degree preferred
Required experience:
- At least 5 years of experience in Thought Leader engagement experience within the pharmaceutical industry (eg. thought leader liaison, account manager, medical science liaison, regional marketing, medical publications/communications, etc.)
- Ability to travel 80% of time
- Proven ability to develop productive relationships with physicians and other healthcare professionals
- Ability to develop and execute key strategies
- Ability to lead, motivate, develop, and influence others
- Ability to prioritize, negotiate and problem solve, think creatively and conceptually
- Strong analytical skills and presentation skills as well as financial/budgetary experience
- Proven ability to work effectively in a matrixed environment
Preferred:
- Cardiovascular therapeutic area experience/expertise
Why Novartis?
766 million lives were touched by Novartis medicines in 2021, and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.
We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.
We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. Because the greatest risk in life, is the risk of never trying!
Imagine what you could do here at Novartis!
Commitment to Diversity & Inclusion: Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
Accessibility and Reasonable Accommodations: Individuals in need of a reasonable accommodation due to a medical condition or disability for any part of the application process, or to perform the essential functions of a position, please send an e-mail to tas.nacomms@novartis.com or call +1 (877)395-2339 and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network
While Novartis does not require vaccination for Covid-19 or proof of a recent negative test result for Covid-19 at this time, employees working in customer-facing roles must adhere to and comply with customers’ (such as hospitals, physician offices, etc.) credentialing guidelines, which may require vaccination. As required by applicable law, Novartis will consider requests for reasonable accommodation for those unable to be vaccinated. This requirement is subject to applicable state and local laws and may not be applicable to employees working in certain jurisdictions. Please send accommodation requests to Eh.occupationalhealth@novartis.com.
Division
PHARMA
Business Unit
MARKETING & CUSTOMER EXPERIENCE
Country
USA
Work Location
Philadelphia, PA
Company/Legal Entity
Novartis Pharmaceuticals
Functional Area
Marketing
Job Type
Full Time
Employment Type
Regular
Shift Work
No
Early Talent
No