Affiliate Manager
Job description
About Trafilea
Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.
Marketing@Trafilea: Work across multiple brands, leverage data-driven strategies, and drive rapid growth in a dynamic remote work environment. We have 3 business lines with brands based on digital marketing & growth strategies.
- Our intimate apparel Brands: Shapermint, Truekind and Shapermint Essentials,
- Our beauty Brands: Revel Beauty and Spa Dr.
- Our content and subscription Brand: The BodCon.
As an Affiliate Marketing Manager, you are tasked with planning, managing, and executing comprehensive affiliate marketing strategies through our partner platform, with the primary goal of driving channel growth. This role requires effective collaboration with multiple departments within the company. You will serve as a subject matter expert in affiliate marketing, providing insights and trends that shape our strategies.
Job requirements
- A minimum of 6 years in roles focused on affiliate marketing, preferably in e-commerce, high-performance agencies, or in-house marketing teams.
- An in-depth understanding of the affiliate marketing sector, including experience with various types of partnerships such as editorial, cashback, and strategic brand collaborations.
- Proven track record in optimizing affiliate relationships for peak performance and achieving significant channel growth.
- Skilled in managing and allocating budgets effectively to maximize returns.
- Knowledgeable about marketing regulations and content compliance, ensuring adherence to legal and ethical marketing practices.
- Proficiency in using affiliate marketing platforms and tools, including data analytics tools like Google Analytics, for strategy development.
- Strong negotiation abilities for establishing beneficial partnership terms.
Challenges:
- Lead the process of providing regular reports on campaign performance. Analyze data to gain insights and identify areas for improvement.
- Create and maintain a comprehensive strategic roadmap for the affiliate marketing program. Set clear, measurable goals to guide the program's direction.
- Manage negotiations and communications with affiliates, focusing on campaign strategies and commission structures to ensure mutually beneficial arrangements.
- Analyze keywords, web traffic, and market trends to develop and refine affiliate marketing strategies based on data and analytics.
- Ensure effective communication between different teams, such as technical, creative, and marketing, to guarantee cohesive strategy execution.
- Consistently review reporting data and insights obtained from partners to identify strategic improvement opportunities.
- Take full responsibility for the performance of the affiliate channel. Present findings and proposed strategies to senior leaders. Lead the forecasting, roadmap development, and goal-setting processes for the affiliate channel.
What we offer:
- Collaborate with world-class talents in a data-driven, dynamic, energetic work environment.
- Opportunity to grow and develop both professionally and personally.
- Safe space to be who you truly are, with a commitment to diversity, equity, and inclusion.
- Openness to new ideas and initiatives.
- Great benefits package including remote work, 15 working days of paid holidays, Learning subsidy, and more!
We've been recognized by Forbes and FlexJobs as one of the Top 25 Companies for Remote Workers. Apply now!