Art Director - Growth Creative
Your career is an investment that grows over time!
Wealthsimple is on a mission to help everyone achieve financial freedom by reimagining what it means to manage your money. Using smart technology, we take financial services that are often confusing, opaque and expensive and make them transparent and low-cost for everyone. Weβre the largest fintech company in Canada, with over 3 million users who trust us with more than $30 billion in assets.
Our teams ship often and make an impact with groundbreaking ideas. We're looking for talented people who keep it simple and value collaboration and humility as we continue to create inclusive and high-performing teams where people can be inspired to do their best work.
About the role
You will be at the heart of merging data-driven audience strategy, best-in-class design, and impactful brand messaging to create social campaigns that drive real business outcomes. You are versed in channel-based best practices, quick to capitalize on emerging trends, and not afraid to try new ideas. You will be a big part of a small team that launches, refreshes, and iterates on creative that is as effective as it is unique to Wealthsimple, and guides our mission, business, and brand forward.
You will be part of the Brand Creative team working on targeted campaigns and creating innovative brand experiences. Our creative team is made up of accomplished creative directors, copywriters, art directors, designers, and copywriters. As a Senior Creative on Growth, your focus will be on acquiring Wealthsimple customers through static, motion, and live action assets launched across all our channels and beyond.
This role is open to US and Canada based candidates.
In this role, you will have the opportunity to:
- Partner with the Growth/Paid Marketing team to create new collaborative processes that will translate data-driven learnings and hypotheses into creative strategies and campaign ideas.
- Launch concurrent campaigns across multiple digital/social platforms.
- Work with partners across brand & product campaigns (often collaborating with writers, designers, marketers, producers, and creative directors) to guarantee an integrated on-brand experience.
- Become an expert on the intersection of product messaging and audience/market fit.
- Produce, enhance, and voice creative presentations for internal and external stakeholders.
- Assess and partner with external agencies to supplement, scale, produce, and test new ideas across various channels.
- Innovate to drive conversion, through quick and iterative approaches.
We're looking for someone who:
- Has 8+ years of experience in design with desired 4+ years specializing in Growth / Performance / Acquisition campaign work or other relevant work.
- Understands how marketing objectives, strategic positioning, audience insights, and marketing learning agenda can influence creative ideation.
- Has a portfolio of work that demonstrates an ability to conceive for a variety of audiences, brand challenges, styles, and media.
- Has a strong visual point-of-view and is confident in their ability to bring concepts to life.
- Has experience assigning and art directing multiple types of vendors across different mediums (illustration, motion, animation, and 3D).
- Has experience in both live-action / influencer marketing production along with more design-driven modular creation.
- Has experience overseeing and collaborating with internal writers and designers, and external production companies in highly iterative workstreams.
- Is intimately familiar with paid social platforms and the digital media landscape.
- Is a self-starter and learner who is excited to impact business success through creativity.
- Is passionate about the role money plays in people's lives; the good, the bad, the ugly, the beautiful.
Please include these in your application:
- Links to your portfolio or past projects
Why Wealthsimple?
π€ Competitive Salary with top-tier health benefits and life insurance
π Retirement savings matching plan using Wealthsimple Work
π΄ 20 vacation days per year and unlimited sick and mental health days
π Up to $1500 per year towards wellness and professional development budgets respectively
π« 90 days away program: Employees can work internationally in eligible countries for up to 90 days per calendar year
π A wide variety of peer and company-led Employee Resource Groups (ie. Rainbow, Women of Wealthsimple, Black @ WS)
π Company-wide wellness days off scheduled throughout the year
Weβre a remote-first team, with over 1000 employees coast to coast in North America. Be a part of our Canadian success story and help shape the financial future of millions β join us!
Read our Culture Manual and learn more about how we work.
DEI Statement
At Wealthsimple, we are building products for a diverse world and we need a diverse team to do that successfully. We strongly encourage applications from everyone regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.
Accessibility Statement
Wealthsimple provides an accessible candidate experience. If you need any accommodations or adjustments throughout the interview process and beyond, please let us know, and we will work with you to provide the necessary support and make reasonable accommodations to facilitate your participation. We are continuously working to improve our accessibility practices and welcome any feedback or suggestions on how we can better accommodate candidates with accessibility needs.