Copywriter
Company Description
EVERSANA INTOUCH™ is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.
We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers.
We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.
And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success.
Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH B2D, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International.
Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs. We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA, our people, clients and most importantly, the patients we serve. We are EVERSANA.
Job Description
WHAT DOES A COPYWRITER DO?
The Copywriter (CW) is an active contributor to the creative team, responsible for concept and copy development under the Creative lead. The CW is responsible for executional excellence and concept development that answers strategic and creative expectations. The CW has a growing understanding of pharmaceutical marketing regulations and applies that knowledge to their work. They display a desire and aptitude to work across a variety of formats to create materials that educate patients and persuade healthcare providers. The CW has a working knowledge of marketing/advertising principles and strives to create copy that adheres to brand standards, remains on schedule, and meets/exceeds expectations. The CW is adept at taking direction and guidance from leads and is skilled at explaining their work to creative management and associated teams. The CW displays initiative to participate in novel assignments and is eager to continue to learn from new experiences and team members.
- Works across all types of communications to create thoughtful and concise communications that reflect strategic direction and clear, concise, compelling, and credible copy for a range of formats (digital, print, video, etc.) and audiences (HCP and patients)
- Proactive problem solver who can navigate projects post kickoff with support from senior leadership
- Seeks to develop a strategic understanding of the brand (product, disease state, audience, market, etc.)
- Brings a wide range of creative solutions to each project
- Collaborates with art director to deliver work that is on strategy and meets/exceeds expectations with support from creative lead
- Regularly presents, explains work to internal creative leads and associated teams
- Collaborates with medical and editorial teams to gain a comprehensive understanding of scientific information
- Ability to translate complicated scientific information into clear, concise, and medically accurate communications
- Understands pharmaceutical regulatory requirements and knows how to work within these confines
- Masters creation of an ARD for all types of promotional pieces
- Learns and contributes to file-building/management best practices and adept at following The One Intouch Process
- Manages own time and work across multiple projects
- Understands the importance of meeting billability targets and proactively communicates about their workload
- Shows initiative and the desire to take on new challenges
- Values partnership with teammates across associated cross-functional teams
- Is an open communicator and keeps team leads apprised of available bandwidth and progress on assigned projects
- Respects timelines and meets deadlines, understands that efficiency and adhering to timelines has a positive effect on the entire team experience
Qualifications
WHAT ARE WE LOOKING FOR?
- Demonstrated creative thinking, problem-solving and copywriting abilities—navigating both conceptual and tactical executions with equal finesse
- Mastery in Microsoft Word, PowerPoint, and Adobe Acrobat (Excel, Adobe XD literacy a plus)
- 2-4 years of experience
Additional Information
OUR CULTURAL BELIEFS
Patient Minded I act with the patient’s best interest in mind.
Client Delight I own every client experience and its impact on results.
Take Action I am empowered and hold myself accountable.
Embrace Diversity I create an environment of awareness and respect.
Grow Talent I own my development and invest in the development of others.
Win Together I passionately connect with anyone, anywhere, anytime to achieve results.
Communication Matters I speak up to create transparent, thoughtful, and timely dialogue.
Always Innovate I am bold and creative in everything I do
All your information will be kept confidential according to EEO guidelines.
EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $56,000 to $96,000 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). EVERSANA reserves the right to modify this base salary range at any time.
From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.