Copywriter (Vitamins & Supplements)
Description
Prenetics, a Nasdaq listed company (PRE), is a leading genomics-driven health sciences company, revolutionizing prevention, early detection, and treatment. Our prevention arm, CircleDNA, uses whole exome sequencing to offer the world's most comprehensive consumer DNA test. Insighta, our $200 million joint venture with renowned scientist Prof. Dennis Lo, underscores our unwavering commitment to saving lives through pioneering multi-cancer early detection technologies.
At Prenetics, we believe that prevention is the key to a healthier future, we aim to empower individuals to take proactive steps towards maintaining their well-being and leading healthier lives. As part of this mission, we are expanding our business into the category of Vitamins and Dietary Supplements. This new venture is built on a robust, science-backed approach, integrating our deep scientific knowledge with a strong emphasis on lifestyle and holistic health. This expansion allows us to further align our resources and expertise towards enhancing individual health and wellness through tailored nutritional support.
We're looking for a creative and versatile Copywriter to craft compelling content that drives engagement and supports our marketing efforts.
Key Responsibilities:
- Develop and execute a variety of content, including website copy, email campaigns, social media posts, product descriptions, and marketing materials.
- Collaborate with the marketing team to create engaging and persuasive content that aligns with our brand voice and marketing goals.
- Conduct thorough research on industry-related topics to ensure accuracy and relevance.
- Edit and proofread content to ensure clarity, coherence, and error-free writing.
- Optimize content for SEO to improve search engine rankings and drive traffic to our website.
- Utilize AI tools and technologies to enhance content creation and streamline workflows.
- Assist in the creation of content strategies to support marketing campaigns and initiatives.
- Stay updated on industry trends and incorporate best practices into content creation.
Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field is preferred.
- Proven experience as a Copywriter or in a similar role.
- Experience in CPG or B2C industries is required.
- Experience with vitamins and supplements is preferred.
- Exceptional writing, editing, and proofreading skills.
- Strong understanding of SEO principles and content optimization.
- Strong understanding with AI tools and their application in content creation.
- Ability to work independently and manage multiple projects simultaneously.
- Excellent communication and collaboration skills.
- A portfolio demonstrating a range of writing styles and content types.
Benefits
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field is preferred.
- Proven experience as a Copywriter or in a similar role.
- Experience in CPG or B2C industries is required.
- Experience with vitamins and supplements is preferred.
- Exceptional writing, editing, and proofreading skills.
- Strong understanding of SEO principles and content optimization.
- Strong understanding with AI tools and their application in content creation.
- Ability to work independently and manage multiple projects simultaneously.
- Excellent communication and collaboration skills.
- A portfolio demonstrating a range of writing styles and content types.