Demand Generation Manager
At Limble, we empower the unsung heroes that support the world. We have built the #1 Maintenance Management SaaS platform in an industry that is projected to double over the next five years. We continue to experience triple-digit growth year after year and are just getting started!
As a Demand Generation Manager, you will partner with our growing marketing team to drive pipeline and revenue growth. You’ll use your understanding of sales pipelines and go-to-market strategies to create and execute marketing campaigns that deliver value and increase leads and adoption. Limble is a rapidly scaling start-up, and you will often collaborate on projects across all departments. If you're a team-oriented creator that enjoys taking on new challenges and thinking outside of the box, working at Limble will always keep you learning and growing.
Responsibilities:
- Lead, develop, and execute industry focused campaign launches that meet campaign performance goals and drive pipeline and bookings growth.
- Drive demand generation and adoption through multiple channels, including email, webinars, content syndication, events, digital advertising, and more.
- Measure, report and optimize campaign performance.
- Utilize understanding of revenue attribution to improve budget allocation.
- Oversee the campaign setup and execution process to ensure accurate campaign implementation, pacing, and performance.
- Collaborate with the sales department to improve conversion metrics.
- Partner with product marketing and content marketing functions to better understand customer personas and buyer journeys in order to create targeted, value driven content.
- Develop, grow, and maintain relationships with internal teams through exceptional client service.
Requirements:
- 3+ years of experience in demand generation or campaign marketing, ideally within a growth oriented SaaS environment.
- Strong understanding of CRMs (Hubspot, Salesforce, etc.), go-to-market strategies, and marketing automation.
- Ability to use an analytical, data driven approach to measure the impact of campaign activities on sales pipelines.
- Metric driven and ability to drive campaign performance based on data.
- Experience with lead scoring & nurture programs to move qualified prospects through the sales cycle.
- Experience leading and managing marketing campaigns across multiple channels.
- History of owning a pipeline or sales target which has been consistently met or exceeded.
- Strong communications skills and desire to work in a highly collaborative environment.
- Strong project management skills.
- Ability to advise stakeholders on best practices and areas of opportunity.
Benefits:
- $70,000 - $90,000 + bonus
- Fully remote role
- Health, Dental, Vision, and Life insurance
- Unlimited paid time off
- Paid parental leave
- 401k with company match
- HSA with company match
- Stock options
- Opportunities to grow with us!
At Limble we are solution-oriented and customer-obsessed. We hire with a people-first approach, and we understand there’s no such thing as a perfect candidate. Limble’s company culture and values are based on collaboration and transparency. Our customers come from all different backgrounds and so do our employees. If you’re results-driven, enjoy solving complex problems, and are curious about what you could accomplish at a rapidly scaling startup, we’d love to hear from you.