Digital Marketing Manager
Postscript is redefining marketing for ecommerce companies. By introducing SMS as an entirely new channel for ecommerce stores to engage, retain, and convert their customer base, brands are seeing huge ROI with Postscript. Backed by Greylock, Y Combinator and other top investors, Postscript is growing fast and looking for remarkable people to help build a world class organization.
As a Digital Marketing Manager, you will be the expert and go-to person responsible for building out all of our digital marketing strategies across the website, paid advertising, SEO and more. You are a results-oriented digital marketer with seasoned skills in driving brand awareness and lead generation via all digital channels. All positions at Postscript are fully remote.
Primary duties
- Become a subject matter expert on Postscript’s offering, target audience, and digital strategy to date. Understand how each of our audiences engage with us and propose ways to improve
- Build and execute engaging digital programs that convert, educate, nurture and enable our audiences
- Utilize targeted messaging, segmentation, testing and distribution channels to reach the right audiences at the right time
- Combine qualitative feedback with a data driven approach to proactively identify opportunities, enhance existing strategy and test theories
- Own and execute paid ads across search and social platforms
- Optimize our website, sub domains, third party profiles and existing + future content for conversions and SEO best practices
- Own the maintenance of our Shopify app listing, G2Crowd profile and others ensuring they are always driving conversions
- Regularly look for ways to improve traffic to and conversion on our website
- Measure, report and forecast on campaign and digital channel success
- Own and maintain documentation of all processes related to digital marketing
- Own the performance of our digital marketing program from goal setting to ongoing measurement
- Partner with Business Development, Sales, and Partnerships teams to achieve lead flow goals
What We’ll Love About You
- 4-6+ years of digital marketing experience. Preferably in a B2B SaaS environment
- Proven experience in developing a digital marketing strategy and workflow that drives brand awareness and lead generation
- Hands-on experience with paid advertising, SEO and website conversion strategies
- Excellent communication and time-management skills
- Detailed and organized, with the ability to juggle projects, collaborate internally, and hit deadlines
- Proven track record of owning a number and achieving strong results
- Familiarity with ecommerce and ecommerce marketing
- Early-stage experience strongly preferred
What You’ll Love About Us
- Salary range of USD $120,900 to $137,500 base plus significant equity regardless of location
- High growth startup - plenty of room for you to directly impact the company and grow your career!
- Fully remote culture - work from home (or wherever!)
- Fun - We’re passionate and enjoy what we do
- Competitive compensation and opportunity for equity
- Flexible paid time off
- Health, dental, vision insurance
- Other great perks, such as home office stipend
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You are welcome here. Postscript is an ever-evolving place of equal employment for talented individuals.