E-Commerce Marketing Manager
About the job E-Commerce Marketing Manager (UK Shopify Brand)
Please submit resumes in ENGLISH RESUME ONLY.
This is an independent contractor position.
Work Schedule: Monday to Friday, 7AM to 3PM Eastern Standard Time (to work UK timezone)
About Us
We're a thriving, UK-based DTC E-Commerce brand in health and wellness with a fully remote team. Due to rapid expansion we're seeking a strategic and innovative E-Commerce Marketing Manager to lead our marketing initiatives and drive our brand's growth. As the ideal candidate, you'll have a proven track record in DTC E-Commerce, with a strong focus on developing and implementing comprehensive marketing strategies.
Key Responsibilities
- Develop and execute innovative, data-driven marketing strategies to drive business growth
- Lead and mentor our internal marketing team, fostering a culture of creativity and continuous improvement
- Identify new marketing opportunities and trends, adapting our approach to stay ahead of the curve
- Manage and optimize campaigns across multiple platforms (Google Ads, Meta Ads, Amazon)
- Oversee email marketing campaigns and flows using Klaviyo, with a focus on strategic segmentation and personalization
- Direct landing page design, copywriting, and optimization efforts to maximize conversions
- Guide our social media strategy, content calendar, and community engagement initiatives
- Analyze campaign performance, provide data-driven insights, and make strategic recommendations for improvement
- Develop and manage the marketing budget, ensuring optimal resource allocation for maximum ROI
About You
- 5+ years of experience in E-Commerce
- A strong track record of driving growth for a DTC brand
- Proven leadership skills with the ability to manage and inspire a remote team
- Strategic thinker with a talent for developing innovative marketing initiatives
- Deep understanding of Shopify and DTC E-Commerce
- Knowledge of digital advertising platforms (Google Ads, Meta Ads, Amazon)
- Proficiency with email marketing using Klaviyo
- Strong analytical skills and experience with analytics tools like GA4
- Ability to balance creative thinking with data-driven decision making
- Experience in managing significant marketing budgets
- Fluent in English and strong attention to detail.
- Highly organised with excellent communication skills
What We Offer
- Fully remote work for a UK business with flexible hours
- Opportunity to lead marketing efforts and shape strategy for a growing brand
- Collaborative team culture that values creativity, and strategic thinking
- Competitive salary and paid vacation
- Resources to implement your ideas and make a significant impact
- Continuous learning and professional development opportunities
If you're passionate about E-Commerce, have a knack for developing innovative marketing strategies, and want to make a significant impact in a growing business, we'd love to hear from you!