Growth Marketer

Posted Jun 9

Tempo seeks a skilled and data-driven Growth Marketer specializing in upsell/cross-sell and retention strategies to join our innovative marketing team. As a Growth Marketer at Tempo, you will be pivotal in driving account expansion and maximizing customer retention. Working closely with cross-functional teams, including sales, product, and data analytics, you will develop and execute effective growth strategies to optimize customer lifetime value. This is an exciting opportunity to contribute to the growth and success of a leading software company.

Responsibilities:

  • Upsell/Cross-Sell Strategy: Develop and implement a comprehensive upsell/cross-sell strategy to drive revenue growth from existing customers. Analyze customer behavior, identify upsell/cross-sell opportunities, and create targeted campaigns and initiatives to promote additional product adoption. Leverage data analytics tools to understand customer behavior and identify opportunities for account expansion and retention.
  • Retention and Churn Reduction: Develop and execute initiatives to maximize customer retention and reduce churn rates. Utilize customer data and insights to identify retention risks and implement proactive strategies to address them. Collaborate with customer success and support teams to enhance the customer experience and increase satisfaction.
  • Customer Segmentation and Personalization: Segment customer base and tailor messaging and offers to specific customer segments. Utilize data-driven insights to personalize customer journeys and communications, increasing engagement and conversion rates.
  • Data Analysis and Insights: Analyze customer data and metrics to identify trends, patterns, and opportunities for account expansion and retention. Collaborate with the data analytics team to develop dashboards and reports that provide actionable insights on customer behavior and revenue growth. Use tools like Amplitude to track user behavior, generate insights, and drive optimization efforts.
  • Cross-functional Collaboration: Collaborate with sales, product, and customer success teams to align on growth objectives and implement strategies for account expansion. Work closely with the marketing team to align messaging and campaigns with the upsell/cross-sell and retention strategy.
  • Experimentation and Optimization: Conduct A/B tests and experiments to evaluate the effectiveness of various upsell/cross-sell and retention strategies. Optimize landing pages, emails, offers, and customer touchpoints to improve conversion rates and customer satisfaction. Design in-app messaging strategies to nurture users.
  • Industry Research: Stay up-to-date with the latest trends and best practices in growth marketing, upsell/cross-sell, and retention. Conduct competitive analysis and market research to identify opportunities for innovation and differentiation.

Qualifications:

  • Bachelor's degree in marketing, business, or a related field. An advanced degree is a plus.
  • Proven experience as a Growth Marketer or similar role, focusing on upsell/cross-sell and customer retention.
  • Strong understanding of SaaS metrics, customer lifetime value, and retention strategies.
  • Experience with customer segmentation, personalization, and targeted messaging.
  • Proficiency in utilizing analytics tools (e.g., Google Analytics, Amplitude, Mixpanel) to analyze customer behavior and revenue growth.
  • Excellent analytical and problem-solving skills with the ability to interpret complex data sets.
  • Strong project management skills with the ability to manage multiple priorities and deadlines.
  • Excellent written and verbal communication skills.
  • Collaborative mindset and ability to work effectively in cross-functional teams.
  • Passion for technology and a deep understanding of the software industry.
  • Proven experience in growth marketing, preferably in a SaaS or tech company.
  • Strong experience in user onboarding, activation, and conversion optimization.
  • Demonstrated experience in growth marketing, particularly in upselling/cross-selling and customer retention.
  • Experience with A/B testing and conversion rate optimization.
  • Understanding the customer lifecycle and ability to strategize and implement customer 

If you are a highly motivated individual passionate about driving upsell/cross-sell, retention, and account expansion and are excited about working in a fast-paced, innovative environment, we would love to hear from you. Join Tempo and contribute to the success of our growth marketing efforts.

What's In It For You (Org-wide)

  • Hybrid or Remote work! 
  • If you’re close to one of our 4 Hubs: Boston, Montreal, Reykjavik, or Toronto, feel free to use the space and catch up with the local team(s) 
  • Unlimited vacation in most of our locations!!
  • Excellent benefits include health, dental, vision, and savings plan.
  • Perks such as training reimbursement, WFH reimbursement, and more.
  • Diverse and dynamic teams with challenging and exciting work.
  • An opportunity to have a tangible impact on our business.
  • A great range of social activities (both in-person and virtual).
  • Optional in-person meet-ups and the ability to travel to our international offices
  • Employee referral program
  • And so much more!!

Note: As our hiring teams are global, please submit your resume in English only.

Org-wide Summary

At Tempo, we’re on a mission to help teams build better together. We are creators of top-selling Atlassian Marketplace apps, supporting more than 29,000 customers and working with hundreds of Solutions Partners globally. Our solutions help customers orchestrate creation and delivery, so their teams can focus and optimize around their highest priorities. 

Our product suite has grown from our popular time-tracking solution, which launched in Iceland in 2009, to resource & capacity planning, project cost tracking, project & program management, and strategic roadmapping. In 2021, Tempo acquired Roadmunk, a roadmapping solution popular with product management teams, and ALM Works, creators of the Structure for Jira suite that delights project and program managers worldwide. 

We envision a world where everyone inside an organization works in harmony on the most impactful opportunities aligned with their mission. Come join us as we continuously innovate our award-winning products, create new solutions, and expand to new ecosystems. Are you ready to unlock the joy of building with us?

At Tempo Software, we are proud to be an equal-opportunity employer and are committed to creating an inclusive culture. As such, all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.