Marketing Manager, Fellows
Marketing Manager, Fellows & Integrated Residents
General Description:
The Marketing Manager, Fellows and Integrated Residents, will serve as the primary lead and marketing representative for all vascular fellows and integrated residents in the United States and Canada. The Marketing Manager, Fellows and Integrated Residents will have significant interaction with with fellows, integrated residents, program directors, Penumbra speakers, the field-based sales force, medical societies, and medical education to work collaboratively in assessing the needs of trainees and effectiveness of programs and resources. Key responsibilities will include establishing trainee pathways and continued touchpoints across society and Medical Education programming and lead collection to ensure proper sales hand-offs.
Duties & Responsibilities:
•Responsible for developing strategies and plans for targeted fellows engagement programs designed to introduce fellows to Penumbra as a company, Penumbra technologies, and medical education programming.*
•Develop strategies and execute programs to encourage/improve/maintain engagement with academic institutions responsible for producing fellows.*
•Have a clear understanding of the three primary specialties and training objectives and priorities in procedural focuses and institutional preferences as it relates to educational curriculum.*
•Develop and maintain an organized fellows database to include fellowship institution details and fellows placement following graduation and ensure proper hand-offs at a local level.*
•Work with the medical education team to help drive and execute fellows and physician customer medical education programming.*
•Work with medical education team to identify physician speakers for medical education training opportunities.*
•Lead downstream execution of fellows and integrated resident focused and physician engagement initiatives in the US and Canada.*
•Be the expert in procedural knowledge, messaging and collateral that is relevant to fellows engagement and physician customer programs.*
•Be the expert in clinical data related to the particular disease state and stay current with data to incorporate into messaging.*
•Serve as the vascular marketing team liaison to identify, organize and help execute tradeshows & conferences and other meetings to promote key customer engagement programs in the US and Canada.*
•Lead in utilizing analytic methods to establish / evaluate all related activities, including analysis and recommendation of new opportunities, and adapt processes and strategies as necessary.
•Ensure that all marketing activities conform to company guidelines and local laws.
•Adhere to the Company’s Quality Management System (QMS) as well as domestic and global quality system regulations, standards, and procedures. *
•Understand relevant security, privacy and compliance principles and adhere to the regulations, standards, and procedures that are applicable to the Company. *
•Ensure other members of the department follow the QMS, regulations, standards, and procedures. *
•Perform other work-related duties as assigned.
*Indicates an essential function of the role.
Position Qualifications:
Minimum Education and Experience:
•Bachelor’s degree and 5+ years progressively responsible experience managing various facets of field-based marketing programs in the medical device field or an equivalent combination of education, training and/or sales experience.
•Experience developing and executing strategic customer initiatives and growth plans.
•Willingness and ability to travel nationally 70+ percent of the time, often requiring overnight stays.
Preferred Qualifications:
•MBA/MPH degree a plus, may be substituted with relevant experience 3+ year of experience in a medical device field-based role and/or marketing.
•Sales, marketing and/or market development experience.
•Strong team player who can incorporate input from others and can generate consensus through inclusion.
•Must be able to thrive in a fast-paced and dynamic team based environment.
•Ability to speak up when important information or questions must be raised and act when issues must be addressed.
•Strong thinker and creative thinker who is intellectually curious and demonstrates sound decision making capabilities.
•Good organizational skills and ability to meet tight deadlines in an environment of competing priorities.
•Ability to routinely work on multiple tasks with multiple people while effectively prioritizing.
•Ability to develop strong relationships with customers, clinical, global marketing team & sales partners.
•Ability to lead cross-functional discussions, establish strong relationships with key internal stakeholders.
•Self-driven, taking initiative to bring new ideas to the team.
•Excellent interpersonal, communication and negotiation skills for a wide variety of audiences, including sales & marketing leadership.
Working Conditions
•General remote work environment.
•Ability to use computers and CT reconstruction programming.
•Ability to travel extensively by car and plane. Must have valid driver’s license for state of residency and active vehicle insurance policy.
•Wear lead apron for long periods of time (2-3hrs on average).
•Ability to work in Cath Labs or OR’s with radiation exposure.
•Ability to conduct company business outside of the typical Monday through Friday, 8:00am to 5:00pm, work-schedule.
Salary Range: $120,016 - $165,244
This is the pay range for a high-cost labor market; if hired in another region, there will be a difference in pay range.
We offer a competitive compensation package plus a benefits and equity program, when applicable. Individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location.
What We Offer
•A collaborative teamwork environment where learning is constant, and performance is rewarded.
•The opportunity to be part of the team that is revolutionizing the treatment of some of the world's most devastating diseases.
•A generous benefits package for eligible employees that includes medical, dental, vision, life, AD&D, short and long-term disability insurance, 401(k) with employer match, an employee stock purchase plan, paid parental leave, eleven paid company holidays per year, a minimum of fifteen days of accrued vacation per year, which increases with tenure, and paid sick time in compliance with applicable law(s).
Penumbra, Inc., headquartered in Alameda, California, is a global healthcare company focused on innovative therapies. Penumbra designs, develops, manufactures, and markets novel products and has a broad portfolio that addresses challenging medical conditions in markets with significant unmet need. Penumbra sells its products to hospitals and healthcare providers primarily through its direct sales organization in the United States, most of Europe, Canada, and Australia, and through distributors in select international markets. The Penumbra logo is a trademark of Penumbra, Inc.
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, age, disability, military or veteran status, or any other characteristic protected by federal, state, or local laws.
If you reside in the State of California, please also refer to Penumbra's Privacy Notice for California Residents.
For additional information on Penumbra’s commitment to being an equal opportunity employer, please Penumbra's AAP Policy Statement.