Paid Media Strategist
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Company Overview:
Privately owned and operated, Digible was founded in 2017 with a mission to bring sophisticated digital marketing solutions to the multifamily industry. We offer a comprehensive suite of digital services as well as a predictive analytics platform, Fiona, that is the first of its kind.
At Digible, Inc. we love to celebrate our diverse group of hardworking employees – and it shows. We pride ourselves on our collaborative, transparent, and authentic culture. These values are pervasive throughout every step of a Digible employee's journey. Starting with our interviews and continuing through our weekly All Hands Transparency Round-up, values are at the heart of working at Digible.
We value diversity and believe forming teams in which everyone can be their authentic self is key to our success. We encourage people from underrepresented backgrounds and different industries to apply. Come join us and find out what the best work of your career could look like here at Digible.
Digible Core Values:
- Authenticity - The commitment to be steadfast and genuine with our actions and communication toward everyone we touch.
- Curiosity - The belief that a deep and fundamental curiosity (the "why") in our work is vital to company innovation and evolution.
- Focus - The collective will to remain completely devoted and ultimately accountable to our deliverables.
- Humility - The recognition and daily practice that "we" is always greater than "I".
- Happiness - The decision to prioritize passion and love for what we do above everything else.
The Role:
Digible, Inc. is looking for a Paid Media Strategist to join our team!
Our Paid Media Team manages both strategy and execution for our clients across a variety of paid media platforms including Google Ads, Facebook, Display, Spotify, CTV, Native, LinkedIn, Pinterest, TikTok and more. Today this entails over 700 monthly active clients and will scale rapidly over the next 24 months. The Paid Media Strategist will directly manage a portfolio of our existing customer base and work closely with our Client Services team to ensure success and growth for our clients.
You’ll love this job if:
- You naturally think “we” instead of “I”.
- Have an insatiable appetite for learning and self-improvement
- You are a self-motivated, problem-solver with high energy and enthusiasm
- Enjoy working as part of a team to take on and complete large projects
- You have an analytical mindset
What you’ll do:
- Analyze areas of opportunity to assimilate the geofencing platform into Paid Media’s workflow by creating systems for: creative management, Salesforce, TaskRay, training, and more.
- Build and optimize Paid Search, Paid Social, and Display accounts
- Monitor and analyze trends in clients’ KPIs
- Develop paid media strategy based on client-specific goals
- Actively test and analyze keywords, ad copy, landing pages across various paid media platforms to drive results in line with clients’ goals
- Work closely with Client Services team to understand clients’ goals and business needs, as well as provide strategic recommendations for how to best achieve those goals
- Stay up to date with industry trends and contribute to our agency blog
- Help develop and train our campaign management team
- Work with others in the Paid Media team and other departments to execute on company initiatives and goals.
You should have:
- A minimum of 1 year of experience working in the digital marketing or operations space.
- 4-year college degree
- Desire to become a pivotal player in a rapidly growing startup
- Proven track record in operating with a high level of energy, commitment, and enthusiasm to take on a challenging role with cross-functional team commitments
Pay, perks, and such:
- Salary Range: $66,000-$80,000
- 4-Day Work Week (32 Hour Work Week)
- WFA (Work From Anywhere)
- Profit Sharing Bonus
- We offer 3 weeks of PTO as well as Sick leave, and Bereavement
- We offer 11 paid holidays
- 401(k) + Match
- 75% employer paid health benefits (Medical, Dental, and Vision)
- We offer $75/ month reimbursement for Physical Wellness
- We offer $75/ month reimbursement for Mental Wellness
- $1000/year travel fund for employees who have been with Digible 3+ years
- Monthly subscription for Financial Wellness Coaching
- Dog-Friendly Office
- Paid Parental Leave
- Monthly Social Events
- Weekly Lunches and Snacks for in-office employees
- Employee Development Program