Partner Marketing Manager
Who We Are
- Harte Hanks (NASDAQ: HHS) is a leading global customer experience company whose mission is to partner with clients to provide them with CX strategy, data- driven analytics and actionable insights combined with seamless program execution to better understand, attract, and engage their customers. Using its unparalleled resources and award-winning talent in the areas of Customer Care, Fulfillment and Logistics, and Marketing Services, Harte Hanks has a proven track record of driving results for some of the world's premier brands.
Position Overview
- We are looking for a strong and detailed Partner Marketing Manager to identify and drive demand through joint digital marketing campaigns with our client’s Global Strategic Partners team and other global partners.
Key Responsibilities
- Drive business impact through marketing on an everyday basis
- Implementing data-driven, digital marketing and partner activation strategies that result in profitable growth for the client and their Partner Organization.
- Lead the marketing relationships with our client’s partners by setting the strategic vision and direction for how Marketing supports, enables and drives demand for the aligned partners.
- Build co-branded partner marketing plans for customers and prospects, including development of data and targeting strategy, management and execution of partner demand generation campaigns, and managing budgets and communication strategies.
- Act globally with big partners with wide client solution coverture and market scopes.
- Identify, grasp and operate in different market nuances between our client’s regions and countries, as well as understand each partner’s business and marketing landscapes, objectives, and needs to provide digital marketing consultation and propose marketing activations that match them.
Requirements
- Previous experience with project and/or program management experience required
- Extraordinary interpersonal and communications skills
- Experience with an analytics-based approach to Marketing and Go-To-Market strategy
- Experience in a high-tech B2B environment, IT Marketing experience or Channel Sales experience
- Experience developing digital marketing strategies and functional expertise in digital demand generation journeys, content marketing, and integrated workflows related to marketing automation and optimization.
- Excellent presentation skills and confidence in advising and leading virtual meetings with Partners and overall stakeholders.
- Previous experience in a role building relationships with internal and external stakeholders required
What We Offer
- Group Health and Wellness (Medical, Dental, and Vision)
- Health Savings Account (HSA)
- Educational Assistance
- Voluntary plans, including critical illness, accident, and hospitalization
- 401k plan with Company Match and Roth contributions | Immediate vesting
- Pet Insurance, free legal services, employee discount programs, and more….
Equal Opportunity Employer/M/F/H/V