Patient Digital Marketing Associate
Company Description
Privia Health™ is a technology-driven, national physician enablement company that collaborates with medical groups, health plans, and health systems to optimize physician practices, improve patient experiences, and reward doctors for delivering high-value care in both in-person and virtual settings. The Privia Platform is led by top industry talent and exceptional physician leadership, and consists of scalable operations and end-to-end, cloud-based technology that reduces unnecessary healthcare costs, achieves better outcomes, and improves the health of patients and the well-being of providers.
Job Description
The Patient Digital Marketing Associate plays a key role in ensuring a cohesive digital experience for our Care Centers by supporting the use of our digital products, especially the websites. The Digital Operations Associate will directly oversee implementation, maintenance, support and optimization of our Care Center websites, online reputation platform, and Google My Business. Additionally, they will also need to be proficient in updating content on our websites.
Essential Job Duties:
- Own the day to day operational implementation, delivery, audit and maintenance of Privia’s digital product portfolio surrounding Care Center websites including working with IT and offshore developers to QA and launch sites and managing the digital support case queue
- Actively monitor progress of website template build and migration of 500 websites for on-time completion. QA websites that are built and provide minor fixes to page content.
- Provide a weekly report of website case support activity.
- Build out and manage landing pages that encapsulate both design and development.
- Assist in onboarding efforts of new team members, and serve as a point of escalation for any SEO, ORM, or website editing issues.
- Manage our Binary Fountain platform by sending monthly reports when requested: (1) Press Ganey on new doctors and broader (2) To Care Center partners regarding their online reputation management performance.
- Manage the broader Press Ganey solutions, including: reputation manager, local listings, and reports and notification.
- Collaborate with key stakeholders, including physicians, office staff, Marketing, Technology, Web Development, Performance Management, and Customer Experience, to support the infrastructure needed to efficiently support our Care Centers’ digital presence
- Support strategic digital initiatives by proactively identifying usability issues or areas of improvement; defining possible causes and solutions; and implementing new processes or fixes to resolve within a reasonable timeframe
Qualifications
- Bachelor’s degree in digital marketing, computer science, or related field
- 1+ years of experience with a track record of increasing responsibility
- Proficiency in content management systems (CMS), such as WordPress and/or Drupal, preferred
- Knowledge of project management practices and experience working on multiple projects/deadlines
- Proficiency in Google Analytics and SEO best practices
- Excellent written and verbal skills
- Strong attention to detail
- Demonstrated curiosity and willingness to quickly learn new technologies
- Must comply with HIPAA rules and regulations
Colorado, New York, New Jersey, California and Washington Residents Only: The salary range for this role is $65,000.00-$75,000.00 in base pay and exclusive of any bonuses or benefits. The base pay offered will be determined based on relevant factors such as experience, education, and geographic location.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Technical Requirements (for remote workers only, not applicable for onsite/in office work):
In order to successfully work remotely, supporting our patients and providers, we require a minimum of 5 MBPS for Download Speed and 3 MBPS for the Upload Speed. This should be acquired prior to the start of your employment. The best measure of your internet speed is to use online speed tests like https://www.speedtest.net/. This gives you an update as to how fast data transfer is with your internet connection and if it meets the minimum speed requirements. Work with your internet provider if you have questions about your connection. Employees who regularly work from home offices are eligible for expense reimbursement to offset this cost.
Privia Health is committed to creating and fostering a work environment that allows and encourages you to bring your whole self to work. Privia is a better company when our people are a reflection of the communities that we serve. Our goal is to encourage people to pursue all opportunities regardless of their age, color, national origin, physical or mental (dis)ability, race, religion, gender, sex, gender identity and/or expression, marital status, veteran status, or any other characteristic protected by federal, state or local law.