Principal Writer
About Us
Identity Labs consults Ultra High Net Worth Individuals on how to build their personal brand.
- Clients include Investors with $1B+ AUM, Billionaire VCs, Influential Tech CEOs, from SF, NYC, and Europe.
- We've studied virality on the Twitter and LinkedIn algorithms and discovered repeatble patterns.
- Our strategies have generated >1B views (Twitter has 358M users).
- Elon Musk, and Paul Graham have liked/shared our team's work.
Our Mission
Birth the $100M+ personal branding industry in India giving rise to 1000 highly-respected writing jobs in India. What Infosys did for Software Talent, Identity Labs will do for writing talent.
Day to Day
- 40% thinking-writing-editing and 60% coaching our team.
- Produce tasteful and substance rich Twitter and LinkedIn writing. Hold our team to a mythically high standard and maintain a world-class writing culture.
- Deepen our technical understanding of how Twitter and LinkedIn’s algorithms works.
- Constantly improve ideation, research, writing and distribution.
Notable Opportunities
- Grow our 6-person team to 100 members over the next 20 months.
- Scale 10 years of career prgression in 3 years.
- Build a relationship with several entrepreneurs worth >$100M, a rare and valuable networking opportunity.
- Principal Writer at Identity Labs is the highest creative role in the company. Akin to Chief Editor at New York Times inimportance.