Senior Brand Copywriter
Description
Summary
Join us at Facet, where we’re changing the way people think about financial wellness. We're looking for additional support while building an in-house Creative team of storytellers who believe everyone deserves to understand and have a confident plan for their money. As a Senior Brand Copywriter(Contract), you'll be a key part of our mission. We’re looking to leave behind all the industry jargon, craft simple explanations to sometimes complex financial concepts, and do it all with focus on data-driven performance. This is your chance to make a lasting impact on a young, high-potential brand in Fintech with a mission to improve the lives of millions.
Responsibilities
- Translate complex financial concepts into performant campaigns, across the funnel, that resonate with target audiences on all channels: website, ads, emails, TV, social, etc.
- Be the arbiter of our brand voice, ensuring consistent and impactful messaging across all touchpoints.
- Partner with designers, strategists, and stakeholders to develop cohesive and effective content architectures, copy, and creative campaigns.
- Craft copy informed by data insights, optimizing performance and maximizing impact.
- Work with our data team to ensure data is being tracked accurately and can provide performance and audience data allowing continuous refinement and improvement of Facet’s copywriting.
- Ensure all copy adheres to relevant regulations and compliance requirements.
Requirements
Qualifications
- A compelling portfolio showcasing a wide range of creative campaigns, storytelling ability, experience across traditional and emerging channels all centered around a data-driven approach.
- Minimum 10 years of writing experience in branding, marketing, and 360 campaigns while working on in-house teams or working closely with in-house teams for extended projects.
- Bachelor's degree in English, Communications, Journalism, or a related field.
- Experience collaborating with marketing functions and have been part of a data informed creative culture.
- You place high value on your ability to boil down verbose content to the "essence" of the main message in a concise, effective manner; convey complex ideas in simple ways.
- You exhibit a solid understanding of how creativity can achieve business objectives while still meeting and encouraging brand standards for aesthetic and communication quality.
- Fintech experience is a plus.
Benefits
- $60-$80/hr
- 15-20 hours per week & possibly be up to 30 hours per week
- 6 month contract with possibility for extension
- Work from anywhere in the US