Senior Copy Manager
Full Job Description
Our Opportunity:
Chewy is looking for a Sr. Copywriter Manager to join our Brand Creative team in either our Boston, MA or Plantation, FL office. You will be responsible for brainstorming, creating, and transforming ideas into words for our content across all our media platforms. Are you a writer with a knack for bringing clarity, inspiration, and curiosity to audiences? Are you as passionate about creating campaign ideas? Do you have an innate love for words? Do you enjoy getting into the mindset of your audience to craft compelling, insight-driven writing? Is your idea of a good time simplifying complex copy into friendly, easy-to-understand language with just the right amount of wit? If this sounds like you, we’re looking forward to getting to know you!
In this role, you’ll work ideating and writing for our tent-pole integrated marketing campaigns, brand demand campaigns, as well writing for our product and services, working directly with a Creative Director and alongside designers and Art Directors to come up with great ideas that will help Chewy to continue to be one of the strongest brands in the market
What you'll do:
Lead the writing for our Tent-pole integrated marketing campaigns, focusing on the big idea and then translate it for all channels including ecommerce, digital, social, product, packaging, product descriptions, naming and others, flexing across project types as needed
Pitch ideas for Brand Demand campaigns that will require to write scripts for video assets from upper funnel to lower funnel.
Work closely with the Copy Team as well as Art Directors, Designers, Marketing Managers, Channel Leaders and product teams to develop umbrella messaging and copy for final deliverables across campaigns, print ads, mailers, landing pages, emails, digital banners, product pages, etc.
Present creative concepts and copy to leadership and business teams, and be able to speak to how your work executes on marketing objectives
Work with a strong collaborative approach that welcomes feedback and successfully implements into your copy throughout the process
Demonstrate organized thinking with an innate ability to manage multiple projects at once in a fast-paced environment
Ability to hit the ground running without requiring a lot to start but asking the right questions along the way to hone your copy
Be integral in maintaining brand copy guidelines that ladder up to the Chewy brand
What you'll need:
7+ years relevant work experience with an advertising agency or in-house team
Strong experience on concept and campaign ideation as well as script writing for video
Demonstrated ability to manage multiple projects simultaneously, set priorities, utilize resources, identify and meet deadlines
Strong interpersonal skills; a team player, positive and innovative thinker
Highly motivated and a high level of initiative; ability to work independently, in support of Marketing’s creative goals and Chewy’s business objectives
Must exhibit a highly collaborative way of working within a creative environment and cross functional team
Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact CAAR@chewy.com.
If you have a question regarding your application, please contact HR@chewy.com.
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