Senior Copywriter - WEC
Full Job Description
Position Summary...
What you'll do...
The Senior Copywriter conceptualizes and writes compelling copy while maintaining and evolving the tone and voice of Walmart Marketplace. As a part of the Seller Marketing & Communications team, you'll play an important role in helping us attract new partners to sell on our marketplace and engage our curated community of sellers through engaging benefit- and feature- driven messaging.
You will collaborate with members of leadership, product managers, graphic designers, business owners and other cross-functional stakeholders to translate business objectives into actionable marketing messages, write copy for strategic program components and align product enhancements with Walmart's marketing goals.
Do you like variety? You're in luck here! You'll work with a growing team of strategists, copywriters, and designers to conceptualize and write exciting content for a variety of initiatives that persuade and inform. Projects vary and include collateral for product launches, acquisition campaigns, landing pages, training material, ad hoc communications, lifecycle flows, blog posts, case studies, presentation decks, etc. You will also help mentor copywriters to create engaging and persuasive content for various campaigns.
Looking for a place where your contributions matter? Your work will be highly visible as well as very important in helping the company reach its retail goals.
You'll sweep us off our feet if:
- You're a versatile writer with inquisitive mind to research and understand the subject, comfortable to produce copy for various channels - both short-form and long-form
- You have a strong understanding of marketing principals, familiar with SEO and have excellent writing, editing and proofreading skills
- You're a highly detailed and collaborative creative thinker who is passionate about communication, branding, and writing
- You thrive in constantly evolving, fast-paced, dynamic environment
- You are able to develop and maintain effective working relationships with cross-functional team members
- You are skilled at managing multiple projects and can change gears quickly
You'll make an impact by:
- Internalizing the brand voice and communicating effectively to different audiences
- Collaborating with internal and external partners to turn concepts into clear, engaging content
- Taking pride in your work and ensuring a high level of quality in everything you do
- Leading a team of copywriters to create consistently on-brand engaging copy for a variety of touchpoints.
Preferred Qualifications
- Experience writing for ecommerce, B2B, or other marketplaces
- Exceptional grammar, copy-writing and copy-editing skills
- Comfortable creating content across a variety of mediums
- Experience working collaboratively with project stakeholders and designers
- Experience mentoring, leading and coaching
- Familiarity with popular CRM platforms such as HubSpot or Salesforce Marketing Cloud
Minimum Qualifications
- 4+ years of experience in a creative copywriting role at an agency or in-house brand.
- Bachelor's degree in an associated field or equivalent experience
- A portfolio of writing projects
The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.
Benefits & Perks
Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(K) match, stock purchase plan, paid maternity and parental leave, PTO multiple health plans, and much more.
Equal Opportunity Employer
Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
Who We Are
Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world's most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life. careers.walmart.com
Live our Values
Culture Champion
- Models the Walmart values to foster our culture; holds oneself and others accountable; and supports Walmart's commitment to communities, social justice, corporate social responsibility, and sustainability; maintains and promotes the highest standards of integrity, ethics and compliance.
Servant Leadership
- Acts as an altruistic servant leader and is consistently humble, self-aware, honest, and transparent.
Embrace Change
Curiosity & Courage
- Demonstrates curiosity and a growth mindset; fosters an environment that supports learning, innovation, and intelligent risk-taking; and exhibits resilience in the face of setbacks.
Digital Transformation & Change
At Walmart, we offer competitive pay as well as performance-based incentive awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart at https://bit.ly/3iOOb1J .
The annual salary range for this position is $78,750.00-$131,250.00
Additional compensation includes annual or quarterly performance incentives.
Additional compensation for certain positions may also include:
- Regional Pay Zone (RPZ) (based on location)
- Stock equity incentives
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Minimum Qualifications: Bachelor's degree in Journalism, Creative Writing, Advertising, or related field and 2 years' experience in copywriting OR 4 years' experience in copywriting.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Brand Management, Copywriting - Digital, Copywriting - Print, Marketing, Retail Industry
Primary Location...
850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America