Senior Designer

Posted Mar 10

Humana’s The Hive is seeking a Senior Designer to join the Creative Solutions team! The Hive is Humana's in-house agency. We are a creative collective built exclusively to support the business and the brand. Our sole purpose is to create meaning, influence choice, and motivate change through brand expression.

Responsibilities

As the Senior Designer (internally known as a Senior Creative Development Professional), you will be a working team leader and a critical conceptual thinker who develops creative strategy and exceptional creative content across all media. The work requires business curiosity and analysis of complex situations or data to determine the creative solution, and the ability to successfully incorporate feedback while maintaining the integrity of an idea. You will develop visual and verbal brand identity standards, and brand expression for integrated marketing campaigns from concept to completion.

Key Role Functions

Collaborate with a cross-functional team to develop omni-channel campaigns that include email, web, print and SMS, and create edit, test, and improve content that makes Humana plans easier to understand and use
Ensure brand consistency, campaign continuity, and creative quality for a line of business
Translate business and brand objectives into compelling creative concepts for integrated marketing campaigns
Operate with little instruction on day-to-day work, general instruction on new assignments; establish own work priorities and timelines and applies in-depth brand knowledge to moderately complex situations
Develop creative content for all media including print, digital, social, video, and environmental
Foster a collaborative creative culture and provides constructive critique that elevates outcomes
Regularly utilize new technologies, theories, relevant industry trends, and establish creative development best practices

To be successful in this role, you must make decisions on creative approach using discretion and independent judgment while fostering a collaborative culture with a diverse team of subject matter experts, product managers, and journey leadership to build and refine our development practices and continually iterate to ensure success. You must demonstrate a mastery of brand and design principles, relevant content development experience for performance marketing, and proficiency with Agile methodologies. Ultimately you will have the opportunity to institute processes that accelerate development and improve coordination across teams.

Required Qualifications

Bachelor's degree
An industry competitive portfolio (Portfolio samples must be submitted with application to be considered. Include a maximum of 5 work samples which best demonstrate your skills)
5+ years professional experience in a creative agency environment
Proficiency with industry standard design tools, including Adobe Creative Suite, Figma and Microsoft software
Familiar with Salesforce Marketing Cloud (email content builder)
UX/UI experience developing direct to consumer marketing communications across all media
Proficiency with Agile methodologies
Demonstrated ability to independently advance the creative development process, from low-fidelity prototyping concepts through production, across a broad range of media
Strong communication and presentation skills and ability to lead with influence as a cross-functional leader
Focused on continuously improving consumer experiences
Human-centered design mindset
Able to effectively apply Humana’s culture and teaming models in small and large group settings

Preferred Qualifications

Knowledge of Humana’s digital media, business, and brand acumen
2+ years of experience leading a creative team
Thrives in ambiguous environments
Strategic thinker with strong analytic and problem-solving skills
Experience in usability testing with people with disabilities
Awareness and passion about emerging trends and innovation within usability, accessibility, or UX
T-shaped; deep digital expertise in one or more areas with a broad set of complementary design capabilities
Strong motion graphics portfolio

Additional Requirements

All Humana associates approved for the Home or Hybrid Home/Office work styles are required to self-provide wireless, wired cable or DSL access to the internet at the connectivity speeds required by the company to successfully perform their job with the exception of associates who live or work from home in the state of California, Illinois, Montana, or South Dakota. Connectivity requirements are detailed below.

Connectivity – Requirement Details

To ensure Home or Hybrid Home/Office associates’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office associates must meet the following criteria:

At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended to support Humana applications, per associate.
Wireless, Wired Cable or DSL connection is suggested.
Satellite, cellular and microwave connection can be used only if they provide an optimal connection for associates. The use of these methods must be approved by leadership. (See Wireless, Wired Cable or DSL Connection in Exceptions, Section 7.0 in this policy.)

Humana will not pay for or reimburse Home or Hybrid Home/Office associates for any portion of the cost of their self-provided internet service, with the exception of associates who live or work from Home in the state of California, Illinois, Montana, or South Dakota. Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.

Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.

Scheduled Weekly Hours

Not Specified