Senior Manager - Email Marketing (Outbound)
Description
Teramind is a hybrid, global workforce building the next-generation Insider Risk Management and User Behavior Analytics platform.
Join our team of innovators who are redefining insider risk management through cutting-edge technology. More than 10,000 organizations across the globe have used Teramind to mitigate insider threats and protect their sensitive company data with the most robust, enterprise-grade software on the market.
As a global team, Teramind embraces an inclusive and flexible work environment and team culture. We win together, learn from each other and respect each other while delivering best-in-class security solutions.
About the role
Thanks to the rapid growth in demand for our industry-leading software, Teramind is seeking an experienced Senior Manager - Email Marketing for our Outbound initiatives. This role will own end-to-end communication strategy and execution across our database of cold and warm prospects.
You will be the subject-matter expert on all Teramind prospect outreach, from list-building and targeting all the way through performance and campaign analysis.
You will be fanatical about deliverability, segmentation, messaging, and targeting, with an ability to drive results from outreach efforts.
Your day-to-day
- Partner with Product Marketing, Digital Marketing, and Sales to build campaigns that increase top-of-funnel prospects and help move existing prospects further down the funnel
- Design, test, and iterate new email campaign copy and strategies
- Own email segmentation of our marketing database and ensure that the right message is matched to the right segment at all times
- Maintain and improve email deliverability, inbox placement, and sender score
- Constantly research and hone up-to-date best practices
- Track results and KPIs and communicate to leadership
Requirements
- Minimum 4 years experience in B2B email marketing, with at least 2 specifically in Outbound
- Experience with SaaS
- Experience with technical/executive audiences preferred
- Experience with HubSpot is highly preferred
- Experience with creating personas and customer segmentation
- Comfortable with HTML and email design technology
- Exceptional written communication skills
Benefits
This is a remote job. Work from anywhere!
We’re a global, distributed team looking for the finest talent. We’ve been thriving as a fully-remote team since 2014. To us, remote work means flexibility and having truly diverse, global teams.
- Competitive salary with a focus on a global market
- Work-from-home opportunities across our global locations with a culture rooted in inclusion and teamwork
- Flexible Time Off with Global Holiday Schedules to promote work-life balance
- Ongoing training and development opportunities
About our recruitment process
We don’t expect a perfect fit for every requirement we’ve outlined. If you can see yourself contributing to the team, we want to hear your story. You can expect up to 4 interviews.
All roles require reference and background checks
Teramind is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration without regard to race, age, religion, color, marital status, national origin, gender, gender identity or expression, sexual orientation, disability, or veteran status.