SEO Copywriter
Job Description
Join the team redefining how the world experiences design.
Hey, g'day, mabuhay, kia ora, 你好, hallo, vítejte!
Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.
Where and how you can work
Our flagship campus is in Sydney, Australia but we engage our Contractors and Freelancers all over the world to help us meet our crazy big goals. As a Contract or Freelancer at Canva you can work remotely in the country listed on this job ad, meaning you have ultimate flexibility. Wherever works for you, works for us.
What you’d be doing in this role
We’re looking for a passionate SEO Copywriter to join and help us scale our next phase of growth in Japan. Supported by the Japan SEO Team, you’ll research and create high quality content following a precise content strategy. Based on your capacity/availability, you’ll maintain a regular pace for writing, submitting and optimising an agreed quantity of articles each month. You'll have access to a range of the best enterprise-level third-party tools, as well as several platforms and products we have built in-house that help us to world-class SEO.
A large part of your work will involve: SEO, content and competitor research, as well as writing long form articles for Canva’s Japanese blog/website. You will be able to draw inspiration from past successes of Canva’s global Content Marketing Strategy. You will also be expected to deliver a high standard of content quality across your articles, following the guidance and feedback from the Japan SEO Team. For each landing page, we need the high-quality copy to match. The right candidate should be able to apply Canva’s tone and voice, incorporate SEO optimisations provided to them in their copy, and work independently while meeting a deadline.
As Canva scales change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.
At the moment, this role is focused on:
- Creating unique and well-researched articles relevant to the designated landing page
- Ensuring each output adheres to the specified word count and SEO requirements and adapt to Canva’s friendly and informative tone
- Consistently meeting the required minimum output by the specified deadline.
- Working remotely and report to Canva’s Japan SEO Team for copywriting projects.
- Consistently meeting a 90% weekly output quality rating.
You're probably a match if:
- You are a native-Japanese speaker with business-level English.
- You have an excellent grasp of the Japanese language - technically strong with a flair for either structured or creative style of writing (including spelling and grammatical structure).
- You are meticulous with details, style, and tone, writing with clarity and empathy to deliver what is needed.
- You are quick with ideas, coming up with original copy that can catch our user’s eye, but can still match Canva’s voice and brand guidelines.
- You have an eye for social trends in Japan and the evolving language that comes with them.
- You are able to understand a brief from stakeholders, research accordingly, and convert that brief into excellent landing page copy to meet the project’s needs.
About the team:
At Canva, we create tools that empower the world to design. Our mission is to democratise design and empower creativity for anyone and everyone, on every platform! Inspired by a team of talented thinkers, an amazing culture and a remarkable growth trajectory – we’re out to change the world, one design at a time.
Since its launch in August 2013, Canva has grown exponentially. We are one of the world’s fastest growing startups and the journey has only just begun. We take great pride in designing a product and an encompassing experience that users really love.
The SEO group keeps growing globally. Keyword researchers, Tech SEO specialists, SEO content specialists, Copywriters, Engineers, Data analysts, Designers, Operations specialists – we’ve got it all covered, and in many regions of the world.
Other stuff to know:
We make hiring decisions to engage contractors based on your experience, skills and passion. When you signify interest in the Project, please tell us the pronouns you use and any reasonable adjustments you may need during the contractor-accreditation interview process.
Please note that contractor-accreditation meetings are conducted virtually.
We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you!
Check out lifeatcanva.com for more info.