Social Media Manager
GOTYU UNDERWEAR was founded with a clear mission: to provide affordable and reliable period protection. We believe that menstrual products should be dependable, affordable, and accessible to everyone.
At GOTYU, it's all about acceptance and self-love. We aim to inspire you to live freely and embrace your true self, without conditions. Nothing should stand in your way, especially not sizing or pricing.
Tasks
- Develop and implement social media strategies for the US market to increase brand awareness and customer engagement.
- Create engaging content (UGC) for various social media platforms such as Facebook, Instagram, YouTube etc.
- Take care of all community management activities, including affiliate programs. Interact with the online community, respond to inquiries, and maintain customer relationships.
- Actively observe trends and developments in social media and e-commerce to develop innovative ideas and approaches.
- Monitor and analyze the performance of social media campaigns using analytics tools and create reports to optimize strategies.
Requirements
- At least 2 years of experience in social media management, preferably in the e-commerce sector.
- Experience working as a social media manager for a U.S. (DTC) e-commerce brand or handling a brand targeting the U.S. market.
- Proven experience in creating high-quality UGC content.
- Native-level proficiency in English. Fluency in German is a plus.
- Strong organizational abilities.
- Good understanding of marketing principles.
- Solid grasp of customer relationship management.
- Proactive, independent, and creative approach to work.
- Efficient in content creation.
- Proficiency in content creation tools such as CapCut, TikTok, Instagram, Canva, and Adobe Photoshop.
Benefits
- Join our dynamic startup, where a vibrant team of like-minded individuals awaits you.
- From day one, immerse yourself in a culture of continuous learning, offering abundant personal development opportunities.
- Experience the freedom of remote work with a flexible schedule.
- Be part of our journey and fuel your career growth with us.