Senior Manager, Affiliate Partnerships
Company Overview
Fanatics is building a leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners globally by offering innovative products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans, a global partner network with over 900 sports properties, including major national and international professional sports leagues, teams, players associations, athletes, celebrities, colleges, and college conferences, and over 2,000 retail locations, including its Lids retail business stores.
As a market leader with more than 18,000 employees, and hundreds of partners, suppliers, and vendors worldwide, we take responsibility for driving toward more ethical and sustainable practices. We are committed to building an inclusive Fanatics community, reflecting and representing society at every level of the business, including our employees, vendors, partners and fans. Fanatics is also dedicated to making a positive impact in the communities where we all live, work, and play through strategic philanthropic initiatives.
The base salary range for this role is $121,100 per year - $198,950 per year, depending on job-related knowledge, skills, and experience. This role is eligible for the Fanatics Betting and Gaming annual bonus program and an equity award.
*Salary range is listed in USD; ranges will change based on country of residence
In addition to the base, bonus, and equity, full-time employees are eligible for Medical, Dental, Vision, 401K, paid time off and other benefits like GymPass, Pet Insurance, Family Care Benefits, Free Shipt deliveries, and more. We’ll also give you $500 to set up your home office!
For information about our benefits, please visit https://benefitsatfanatics.com/
As a Senior Manager, Affiliate Partnerships at Fanatics Betting & Gaming (FBG), you are here to manage affiliate marketing sportsbook partnerships. Reporting into the Director, Paid Marketing, you will play an integral role on the Marketing team, as well as the wider Fanatics Betting & Gaming. Our partnerships with leading sports organizations, teams and franchises provides both our customers and team members with unique sporting experience:
Responsibilities
- Manage all Affiliate Marketing sportsbook partnerships; Run strategy, execution
- Face of Affiliate team in US for conferences, entertainment, and relationship management
- Lead go-to-market strategy for tentpole events through the year, heading up offers, creative, and execution strategies for affiliate, search and social tied to start of NFL Season, NFL Playoffs, Super Bowl, March Madness, Major Golf Tournaments, World Cup, etc.
- Ownership of the Affiliate Marketing strategy for PointsBet’s Casino division
- Conduct monthly affiliate reviews to improve the ROI of our channel on a partner-by-partner basis, implement offer or rewards plan changes to improve affiliate payback time
- Manage the cross-sell activities for retail partners and access partners across all states
- Manage and improve external performance partner relationships – includes media, leagues, teams, brands, influencers. Providing consistent partner-specific solutions for campaign optimization
- Deliver team reporting, specific to the Affiliate business in Sportsbook and Casino for US
Experience and Skills
- Bachelor level degree or relevant work experience
- 2+ years of experience working with affiliate marketing, partnership marketing or similar field
- Strong work ethic. Accountable, driven, and pushes self and others for results
- Relates and works cooperatively with people across levels, functions, culture, and geography to achieve shared goals
- Excellent communication skills, both written and verbal Experience in coordinating projects and deadlines
- Experience dealing with large media budgets or multiple partners
- Strong analytical and problem-solving skills
- Proficient computer skills, including experience with Microsoft Office Suite, with advanced Excel knowledge
- Experience with MyAffiliates or similar tools preferred
- Experience working in sports is a plus
- Open to regular travel to events and other Fanatics offices for various offsite and team meetings
Ensure your Fanatics job offer is legitimate and don’t fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics or Fanatics Brand email address (this includes @betfanatics.com). For added security, where possible, apply through our company website at www.fanaticsinc.com/careers
Tryouts are open at Fanatics! Our team is passionate, talented, unified, and charged with creating the fan experience of tomorrow. The ball is in your court now.
Fanatics is committed to responsible planning and purchasing (RPP) practices, working with its business partners across its global and multi-layered supply chain, to ensure that planning, sourcing, and purchasing decisions, along with other supporting processes, do not impede or conflict with the fulfillment of Fanatics’ fair labor practices.
NOTICE TO CALIFORNIA RESIDENTS/APPLICANTS: In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or other types of positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. For additional information on how we collect and use personal information in connection with your job application, review our Candidate Privacy Policy-CA